Tesla Motors (TSLA) – Tesla’s landlord Caruso Properties is now accepting Bitcoin for hire cost
California-based real estate company Caruso Properties has announced that it will accept rental payments in Bitcoin (CRYPTO: BTC) for residential and retail properties.
What happened: Caruso’s list of retail tenants says Tesla Inc. (NASDAQ: TSLA) at the Americana at the Fire Center in Glendale, California.
The real estate company has partnered with Cryptocurrency Exchange and custodian Gemini that it will likely hold all payments received in Cryptocurrency with.
“We are very excited to be working with Caruso to further take the real estate sector to a new level through the introduction of cryptocurrency for the benefit of the customer experience and business operations,” said Tyler Winklevoss, CEO of Gemini.
Caruso has provided 1% of its treasury for Bitcoin as part of its treasury management strategy. This makes Caruso the first major US real estate company to use the digital asset as a store of value.
“I believe Bitcoin and cryptocurrency will play an important role in our collective future. Working with Gemini will now bring unprecedented experiences and groundbreaking technologies that add real value to our guest experience,” said Rick Caruso, Founder and CEO of Caruso .
According to a press release from the company, the partnership with Gemini marks the beginning of a long-term relationship that aims to bring cryptocurrency, non-fungible tokens (NFTs), and blockchain applications to Caruso properties in order to reach the millions of visitors across their ecosystem.
Speaking to CNBC, Caruso explained his vision of a loyalty program that pays out consumer rewards in cryptocurrency. “You can use this cryptocurrency on the blockchain to spend in our real estate. Check into our resort. When you stay with us, you pay your rent. We’re creating this whole ecosystem, ”he said.
According to Caruso, the company sees crypto as a long-term bet and expects it to be an important part of the next decade.
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